Black Muslim Men Launch Personal Care Product Line

Business, News Off 393

RICHMOND—Focused on providing a personal care product line void of cancer causing ingredients, a group of Black Muslim men from Richmond, VA have entered the industry on a mission.

Lead by Brothers Alfred Muhammad, Hannibal Hasan, Timothy Muhammad, Kennard Muhammad, and Jerome Muhammad, the BEOSO Group LLC have introduced a line of all natural and safe products that manufactures, bottles and sells a line of personal care products.


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The product line includes BEOSO soap, lotion, lip balm, and mosquito repellant.

Their first product was BEOSO deodorant that is free from aluminum, which in anti-perspirants, has been linked to breast cancer as well as Alzheimer’s. BEOSO is made of organic Aloe Vera, Vitamin E Oil, witch hazel, xanthan gum, sodium bicarbonate, and natural fragrance.

“We work together in Islam, and decided to pool our resources to produce a line of personal care products,” said Brother Alfred Muhammad.

BEOSO has been introduced for distribution in Canada, England, the Caribbean, and locally. All manufacturing and bottling of products is done in house. The brothers efforts follow a key principle taught by the most Honorable Elijah Muhammad in Message to the Black Man about pooling resources and doing for self.

“We were instructed to gather six to eight believing minds collectively and do something for ourselves,” said Brother Alfred.

Their website does not have much content yet (, but visit them on Facebook to stay connected.

About the author / 

Toure Muhammad

Author Toure Muhammad, an active member of the Nation of Islam under the leadership of the Honorable Minister Louis Farrakhan since 1989. He is also a former Final Call journalist and author of the Chronology of Nation of Islam History, published in 1996.

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